The secret to getting the clicks is in the ad copy. But it’s not just about writing good content, you need to create ad copy that captures your audience and makes them want to click on your ads. In this video, we’re going to teach you how to write ad copy optimized for Google and we even spoke to an expert at Google to get all the tips and tricks.
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Video chapters:
0:00 intro
0:45 How Google ads work
2:30 Ad copy Step 1- Highlight what makes you unique
2:48 Ad copy Step 2 – Easy to purchase
3:02 Ad copy Step 3 – Keywords
4:15 Keyword match
5:09 How to create ad copy
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