E-Commerce Conversion Rate Optimization (CRO) is the process of improving your e-commerce conversion rate by making small, incremental improvements. This includes analyzing your website, identifying areas that can be improved, and making changes that’ll impact your overall conversion rate. In this video, I share six easy tips you can use to start to increase your e-commerce conversion rate now!
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• FREE Download Ecommerce Planning Kit: https://clickhubspot.com/xss
• The Ultimate Guide to Ecommerce: https://clickhubspot.com/vbg
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Video chapters:
0:00 Intro Conversion Rate Optimization
1:35 Ecommerce Optimization Tips
1:55 Tip#2 – Offer Free Shipping
2:49 Tip#3 – Showcase Social Proof
3:18 Tip#4 – Tripple check your Copy
3:33 Tip#5 – Use Explainer Videos
3:56 Tip#6 – Personalize for Dynamic Content
5:24 Bonus Tip – Test Different CTA placements
6:00 CRO Business Example
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HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.
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