Learn how to maximize your revenue from bots. In today’s world, you don’t want to block all bots, as many are good and can help drive revenue. Join my free webinar on Tuesday, Feb 3rd at 8 a.m. PST: https://tinyurl.com/mr37t7ym

Want help building a plan that holds up in a bot-first world? Schedule a call with my team here: https://tinyurl.com/yrm24x6m

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
Find me on Facebook: https://www.facebook.com/neilkpatel/
Read more on my blog: https://neilpatel.com/blog

Easily sync, clean, and curate customer data, and automate business processes now: https://clickhubspot.com/arot

Join us for a moderated fireside chat with Karen Ng, HubSpot SVP of product and GM of Operations Hub, and Jared Williams, SVP of engineering at HubSpot, as they discuss what’s new in Operations Hub this year, the importance of operations software for scaling businesses, and their vision for the future of data management in HubSpot.

00:00 Introduction
01:36 Keynote Highlights and Exciting Announcements
02:42 Making Data Useful: Insights from HubSpot Leaders
07:06 Understanding Operations Hub
10:19 Deep Dive into Data Sets
14:54 Integrating HubSpot with Data Warehouses
21:19 The Future of AI in Data Management
25:23 API Limits and Extensibility
29:04 Closing

About HubSpot:
HubSpot is a customer platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, commerce, operations, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and apps to attract, engage, and delight customers.

Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.

Your competitors can copy your product, your pricing, and even your ads… but they can’t copy the trust you build when people already know who you are. After two decades of building my personal brand (and scaling NP Digital into one of the world’s largest marketing agencies), I can tell you this: your personal brand is one of the most powerful competitive advantages you can build in 2026.

In this video, I’m breaking down my actual personal brand strategy for 2026—the exact 3-pillar approach I use to build trust faster, reduce marketing costs, and create compounding growth over time. With AI making content easier and louder than ever, trust is becoming the real filter that decides who wins. That’s why personal branding is no longer “nice to have”… it’s your modern-day moat.

If you want more customers, better partnerships, stronger conversions, and a brand that people search for (not just scroll past), this breakdown will show you the system I’d follow if I were starting over today.

What You’ll Learn In This Video

Why your brand is a behavioral operating system (not just content you post)

– The 3 behaviors that prove your brand is working: deep consumption, sharing, and buying
– Why AI makes trust the #1 growth filter in 2026
– How personal branding reduces friction in sales, recruiting, partnerships, and retention
– My 3 core pillars for building a brand that compounds
– Why useful content beats viral content (and how to stay “unique” without gimmicks)
– How to go omnichannel without burning out
– Why you need both short-form + long-form to convert attention into revenue
– The biggest mistake that kills personal brands: quitting before compounding kicks in

Chapters
00:49 – Your Brand Is a Behavioral Operating System (Not Just Content)
02:18 – AI Makes Everyone Loud—So Trust Becomes the Filter
03:57 – A Personal Brand Won’t Build the Biggest Business—But It Gives You the Fastest Start
05:23 – Pillar 1 – Create Unique, Valuable Content
06:48 – Pillar 2 – Go Omnichannel (But Don’t Spread Yourself Thin)
09:11 – Chapter #6: Pillar 3 – Balance Short-Form and Long-Form Content

Ready to turn AI search into your traffic engine? Visit http://npdigital.com and let my team implement this strategy for you.

So often, we try to sell the big, beautiful ship. We lead with features, benefits, bells, and whistles — everything we think is impressive. But we forget to find the customer’s sea turtle.

What’s the one thing they care about most? What excites them? What problem do they actually want solved?

Sell them what they want before you sell them what they need. Find the sea turtle — and sell that first.

Do that, and I promise you’ll see your sales go up.

—

Grow your business.
Marketing360.com

#marketingtips
#salestips

*Learn more about the Customer Success Workspace and all the newest HubSpot features:* https://clickhubspot.com/5m8x

Teams need room to grow, not growing pains. Give your CSMs real-time health alerts, your managers full team visibility, and your admins the control to keep everyone aligned. Plus, never lose sight of what matters most, whether you’re managing fifty accounts or five thousand.

*About HubSpot’s Spring Spotlight 2025:*

In a world where fast sometimes isn’t fast enough, your teams need the latest tools to get a boost. Check out our newest updates that deliver better results, faster than ever: https://clickhubspot.com/xiw8

About HubSpot:
HubSpot is a customer platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, commerce, operations, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and apps to attract, engage, and delight customers.

Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.

No one said building your business would be easy—but then again, nothing easy is worth being proud of. Growth is supposed to stretch you. It demands courage, tenacity, and uncommon discipline to stick to the process. The early mornings, the tough decisions, the endless trial and error—they’re not signs of struggle, they’re signs of progress.

Every ad you run, every customer you serve, every small improvement you make is building your brand brick by brick. The results might not show up today, but if you stay consistent, keep choppin’, and don’t give up, they will. Real success doesn’t arrive overnight—it’s built day after day when it feels like nothing is happening.

So keep going. Keep refining. Keep believing. You’re not just making a business out of something—you’re making a difference.

Keep showing up. Growth rewards those who endure.

—///—

Grow your business.
Marketing360.com

#smallbusiness
#marketing
#growthmindset

HubSpot’s Kyle Jepson introduces Content Hub, an AI-powered content marketing software designed to assist marketers in creating and managing content across various channels. He highlights content remixes for reformatting content, the brand voice tool for maintaining consistent brand messaging, and the importance of personalization in content marketing.

About HubSpot:
HubSpot is a customer platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, commerce, operations, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and apps to attract, engage, and delight customers.

Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.